SMA Australia Management Team

Meet the Australia Management Team

Responsible for the growth and strategic direction of SMA in Australia and driving customer centricity.

Joshua Birmingham, Director Large Scale & Project Solutions, SMA Australia

Joshua Birmingham
Director Large Scale & Project Solutions, Australia

Joshua Birmingham heads the Large Scale and Projects Solutions team for the Australian market which includes approximately 40 people covering sales, engineering, grid connection, project management and service. Josh has been with SMA since 2018, previously being responsible for APAC large-scale strategy and the project sales team.

Prior to joining SMA, Josh worked in project development across multiple technologies including wind, solar and biomass, both in Australia and Europe. Josh started his career as a lawyer, focusing on renewable energy policy and commercial litigation.

Josh is passionate about driving positive change, working together with SMA’s partners to bring about a transition to a reliable, non-synchronous grid powered by renewable energy.

Adele (Qi) Zhang, Marketing Director, SMA APAC

Adele (Qi) Zhang
Marketing Director, APAC

Adele has been leading the Marketing & Communication team in Asia Pacific Region at SMA since March 2017. Her scope covers all active solar markets such as Australia/New Zealand, Japan, Southeast Asia, India, China, Taiwan and Korea.

Prior to joining SMA, Adele has worked for multiple TOP500 companies like Volkswagen and Visteon (Ford Motors) in different fields and has been in leadership roles for more than 15 years. Adele holds a master’s degree in economics.

Adele has a strategic view and customer-oriented mindset with cross-cultural understanding supported by the multiple languages she masters, English, German and Mandarin.

Shannon Fullarton, Head of Finance, SMA APAC

Shannon Fullarton
Head of Finance, APAC

Shannon Fullarton has recently joined SMA Australia as the Head of Finance APAC responsible for finance, contract management, business operations and logistics.

Shannon has experience in finance, process, change management, services, spare parts, logistics and customer satisfaction.

Shannon has a passion for nature and the environment and grew up in one of Australia’s first solar houses designed and built by her father. As a Chartered Accountant, Shannon graduated from Australian National University with a Bachelor of Engineering (Hons) and Bachelor of Commerce.